Arik Itsikson

UX LEAD
SENIOR INTERACTIVE DESIGNER

C.V.

Download PDF▾

MY SPECIALTIES

"Best results come from good vibes"

15 Years
Experience

Hundreds
of Projects

Leadership &
Management

Recruiting
Professionals

Good Client
Relations

Project
Budgeting

Team player
'Fantastique'

'out of the box'
thinking

PROFESSIONAL SKILLS

Value through Design

True believer in design’s ability to differentiate, integrate, transform, and contribute to the enterprise and bottom-line results

Design Professional Software

ADOBE - Photoshop, illustrator etc.

Rapid Prototyping

Interactive & animated - Axure RP, Flash (Animate) AS3 Master

HTML5 + CSS3 + JS

Front end know how + JS Frameworks know what

WORK EXPERIENCE

  • 2016 - Now

    Bank Hapoalim

    Largest bank in IL
    Poalim Innovation Lab @ Innovation Division

    bankhapoalim.co.il

    Professional Position: UX Lead

  • 2011 - 2015

    Supersonic

    Leading advertising technology platform
    + ad network.

    supersonic.com

    Professional Position: Chief Designer

  • 2011 - 2012

    Loolyan | Experience Design

    Top notch boutique design studio. Specializes in brand and experience design for interactive media.

    loolyan.com

    Professional Position: Senior Designer

  • 2009 - 2011

    Adler - Chomski / Grey

    #2 Advertising agency in israel.

    Grey group site

    Professional Position: Founder, Director & Chief Creative of the Interactive studio

  • 2006 - 2009

    TBWA Digital

    The interactive agency of "Yehoshua & Co", #5 Advertising agency in israel.

    tbwad.com

    Professional Position: Art Director, Websites unit

  • 1998 - Now

    Groovability Creative Concepts

    Creative Agency. Urban culture activists, media concepts, branding, advertising and graphic design.
    In the recent years i provide services as a freelancer.


    Co-Founder + Hands-on

PORTFOLIO

  • Animated 3D Fine Mechanical screen with popping contrast colors with simple nav bar and sound fx - create a playful fun techie UX <span style='color: #c7cdc9; margin-left:32px'> Client: </span>​MyDJ<a style='color: #f6964f; margin-left:32px; 'href='http://groovability.com/historia/mydj/index.html' target='_blank'>​Link▸</a>
  • Paradiso Filmmakers Website (Flash) + opening micro animation<a style='color: #f6964f; margin-left:32px' href='http://groovability.com/historia/paradiso/WWW/index.html' target='_blank'>Link▸</a>
  • Flash showcase website for 'DJ Funky Fish' <a style='color: #f6964f; margin-left:32px;'href='http://funkyfish.co.il' target='_blank'> Link▸</a>
  • Flash showcase website for TV director Ohad Perach <a style='color: #f6964f; margin-left:32px;'href='http://ohadperach.co.il' target='_blank'> Link▸</a>
  • VW Engine campaign<span style='color: #c7cdc9; margin-left:32px'> Client: </span>Adler Chomsky<a style='color: #f6964f; margin-left:32px;'href='http://groovability.com/historia/acw/champion_TSI/minisite/index.html' target='_blank'> Minisite▸</a><a style='color: #f6964f; margin-left:32px;'href='http://groovability.com/historia/acw/champion_TSI/banner/index.html' target='_blank'> Banners▸</a>
  • Supersonic's Mobile product - Complete UX + Functionality Pre-Production demo <span style='color: #c7cdc9; margin-left:32px'> Client: </span>Supersonic<a style='color: #f6964f; margin-left:32px' href='http://b.ssacdn.com/brandconnect_demos/mobile_demo_general/non_incent_lovoo_mobile_demo.html' target='_blank'>Link▸</a>
  • Supersonic Mobile product - Complete UX + Functionality Post Production sales demo<span style='color: #c7cdc9; margin-left:32px'> Client: </span>Supersonic<a style='color: #f6964f; margin-left:32px;'href='http://ssa.public.banners.s3.amazonaws.com/brandconnect_demos/mobile_demo_general/hercules_league_heros_mobile_demo.html' target='_blank'> Link▸</a>
  • Supersonic's Mobile product - Complete UX + Functionality Post Production sales demo<span style='color: #c7cdc9; margin-left:32px'> Client: </span>Supersonic<a style='color: #f6964f; margin-left:32px' href='http://b.ssacdn.com/brandconnect_demos/mobile_demo_general/smurfs_car_town_mobile_demo.html' target='_blank'>Link▸</a>
  • Lynx ​ costume advergame<span style='color: #c7cdc9; margin-left:32px'> Client: </span>​Supersonic<a style='color: #f6964f; margin-left:32px; 'href='http://b.ssacdn.com/brandconnect_demos/Demo_maker_lynx/index.html' target='_blank'>​Link▸</a>
  • PlanetSide2 ​mutivideo unit <span style='color: #c7cdc9; margin-left:32px'> Client: </span>​Supersonic<a style='color: #f6964f; margin-left:32px;'href='http://groovability.com/historia/supersonic/Demo_maker_planetside2/index.html' target='_blank'>​Link▸</a>
  • Adidas ​advergame <span style='color: #c7cdc9; margin-left:32px'> Client: </span>​Supersonic<a style='color: #f6964f; margin-left:32px;'href='http://b.ssacdn.com/brandconnect_demos/Demo_maker_adidas/index.html' target='_blank'>​Link▸</a>
  • Dove ​advergame <span style='color: #c7cdc9; margin-left:32px'> Client: </span>​Supersonic<a style='color: #f6964f; margin-left:32px;'href='http://b.ssacdn.com/brandconnect_demos/Demo_maker_dove/index.html' target='_blank'>​Link▸</a>
  • ​NowTV ​Xmas advergame <span style='color: #c7cdc9; margin-left:32px'> Client: </span>​Supersonic<a style='color: #f6964f; margin-left:32px;'href='http://b.ssacdn.com/brandconnect_demos/Demo_maker_sky_game/index.html' target='_blank'>​Link▸</a>
  • Mosaic Project experimental website (flash) Made for Shmuel noifeld <a style='color: #f6964f; margin-left:32px;'href='http://mosaic-project.com' target='_blank'> Link▸</a>
  • Skoda campaign <span style='color: #c7cdc9; margin-left:32px'> Client: </span>Adler Chomsky<a style='color: #f6964f; margin-left:32px;'href='http://groovability.com/historia/acw/skoda/minisite/index_mini.html' target='_blank'>Minisite▸</a><a style='color: #f6964f; margin-left:32px;'href='http://groovability.com/historia/acw/skoda/banners/index_banners.html' target='_blank'>Banners▸</a>
  • Bezeq + Big brother minisite advergame co-op <span style='color: #c7cdc9; margin-left:32px'> Client: </span>Adler Chomsky<a style='color: #f6964f; margin-left:32px;'href='http://groovability.com/historia/acw/bezeq/big_brother/minisite/minisite_v08.html' target='_blank'>Minisite▸</a><a style='color: #f6964f; margin-left:32px;'href='http://groovability.com/historia/acw/bezeq/big_brother/banner/banner_bigbrother.html' target='_blank'>Banners▸</a>
  • Psagot Investment corp - Holidays campaigns<span style='color: #c7cdc9; margin-left:32px'> Client: </span>Adler Chomsky<a style='color: #f6964f; margin-left:32px;'href='http://groovability.com/historia/acw/psagot/passover/mini/index_passover.html' target='_blank'>Passover▸</a><a style='color: #f6964f; margin-left:32px;'href='http://groovability.com/historia/acw/psagot/yom_atzmaut/minisite_004.html' target='_blank'>Independent day▸</a>
  • Pelephone wanted campaign<span style='color: #c7cdc9; margin-left:32px'> Client: </span>Adler Chomsky<a style='color: #f6964f; margin-left:32px;'href='http://groovability.com/historia/acw/pelephone/drushim/mini/index.html' target='_blank'> Minisite▸</a><a style='color: #f6964f; margin-left:32px;'href='http://groovability.com/historia/acw/pelephone/drushim/banners/index.html' target='_blank'> Banners▸</a>
  • The Gambler movie unit <span style='color: #c7cdc9; margin-left:32px'> Client: </span>Supersonic
  • Emirates mobile video ad unit <span style='color: #c7cdc9; margin-left:32px'> Client: </span>Supersonic
  • Alfa Romeo mobile video ad unit <span style='color: #c7cdc9; margin-left:32px'> Client: </span>Supersonic
  • Adidas mobile video ad unit <span style='color: #c7cdc9; margin-left:32px'> Client: </span>Supersonic
  • Lenovo mobile ad unit <span style='color: #c7cdc9; margin-left:32px'> Client: </span>Supersonic
  • Fanta - mobile video ad unit <span style='color: #c7cdc9; margin-left:32px'> Client: </span>Supersonic
  • Adidas Messi mobile video ad unit <span style='color: #c7cdc9; margin-left:32px'> Client: </span>Supersonic
  • Flash portfolio website for the interactive agency - Gimalaya <a style='color: #f6964f; margin-left:32px;'href='http://groovability.com/historia/gimalaya/index.html' target='_blank'> Link▸</a>
  • 'Minimalistic design' extra simple animated UI, combined with stylish fine videos content - making a fashionable trendy UX. Website for TV commercials director Guy Sagy <a style='color: #f6964f; margin-left:32px;'href='http://groovability.com/historia/guysagy/index.html' target='_blank'> Link▸</a>
  • HTML Website for "GoodNews" PR office <a style='color: #f6964f; margin-left:32px;'href='http://goodnews-pr.co.il' target='_blank'> Link▸</a>
  • "42 Maalot" urban culture independent Magazine & Website <span style='color: #c7cdc9; margin-left:10px;'> Rarred as Co-Founder </span><a style='color: #f6964f; margin-left:10px;' href='http://groovability.com/historia/42maalot/index.htm' target='_blank'> Link▸</a>
  • Ram Baruch | Director - Website (Flash)  <a style='color: #c7cdc9; margin-left:32px' href='http://groovability.com/historia/rambaruch/index.html' target='_blank'>Link▸</a>
  • Hyundai i20 - Web video ad unit<span style='color: #c7cdc9; margin-left:32px'> Client: </span>Supersonic<a style='color: #c7cdc9; margin-left:32px' href='http://groovability.com/historia/supersonic/Demo_maker_hyundai_750x500' target='_blank'>Link▸</a>
  • Viadeo (spain) ad unit <span style='color: #c7cdc9; margin-left:32px'> Client: </span>Supersonic
  • Mini Cooper – web video ad unit<span style='color: #c7cdc9; margin-left:32px'> Client: </span>Supersonic<a style='color: #c7cdc9; margin-left:32px' href='http://groovability.com/historia/supersonic/Demo_maker_mini2014_cartown/index.html' target='_blank'>Link▸</a>
  • The Lorax movie – Animated web video ad unit <span style='color: #c7cdc9; margin-left:32px'> Client: </span>Supersonic<a style='color: #c7cdc9; margin-left:32px' href='http://b.ssacdn.com/brandconnect_demos/Demo_maker_lorax/index.html' target='_blank'>Link▸</a>
  • Supersonic business presentation with custom made infographics.<span style='color: #c7cdc9; margin-left:32px'> Client: </span>Supersonic<a style='color: #f6964f; margin-left:32px' href='http://groovability.com/historia/supersonic/Business_presentation_inforgaphic/business_presentation_infographics.pdf' target='_blank'>View PDF▸</a>
  • "Experimental" UI, creates a Unique User Experience.  Designed for an urban culture independent magazine's website <span style='color: #c7cdc9; margin-left:10px;'> client </span> 42 maalot <a style='color: #f6964f; margin-left:10px;' href='http://groovability.com/historia/42maalot/index.htm' target='_blank'> Link▸</a>
  • Marks & Spencer – Simply M&S campaign <span style='color: #c7cdc9; margin-left:32px'> Client: </span>​Supersonic<a style='color: #f6964f; margin-left:32px;'href='http://b.ssacdn.com/brandconnect_demos/marks_n_spencer/index.html' target='_blank'>​Link▸</a>
  • Car insurance - Swiftcover <span style='color: #c7cdc9; margin-left:32px'> Client: </span>​Supersonic<a style='color: #f6964f; margin-left:32px;'href='http://groovability.com/historia/supersonic/Demo_Maker_swift_cover/index.html' target='_blank'>​Link▸</a>
  • TJT site remake - UI based on most easy and direct access to content using a storefront beautiful locations pictures. A simple, straight forward aesthetic  - no bullshit WYSIWYG UX<span style='color: #c7cdc9; margin-left:32px'53E Client: </span>​TJT<a style='color: #f6964f; margin-left:32px; 'href='http://www.totallyjewishtravel.com/' target='_blank'>​Link▸</a>

SHARING IS CARING

Please share with me some of your thoughts!